Tracksuit, Matt Herbert, Connor Archbold

Kiwi brand tracking startup Tracksuit bags $6.8 million Seed round

- February 13, 2023 2 MIN READ

New Zealand brand tracking startup Tracksuit has raised NZ$7.5 million (A$6.8m) in Seed round. The raise was led by Blackbird, which chipped in $3.6 million, supported by Kiwi VC Icehouse Ventures, Ascential, Shasta Ventures and veteran brand consultant Mark Ritson. Tracksuit helps companies measure and understand brand value via weekly global surveys to track consumer… Read more »