French for ‘water of life’, eau de vie is the latest spirit to take Aussie palates by storm. A favourite amongst European drinkers, eau de vie has a rich history in French and German drinking culture, valued for its rich, velvety mouth feel and complex flavours. Local distiller, Feels Botanical have now brought its take… Read more »
Non-alcoholic drinks startup Lyre’s has enlisted augmented reality (AR) to educate people about its products and party like the “social animals” that are its brand mascots. ‘Social Animals’ have been created to match each character featured on the alcohol-free spirits bottle, with the AR animating them to tell the story in the virtual Lyre’s Impossible… Read more »
The hospitality sector was among the hardest hit during the pandemic lockdowns, leading multiple restaurants to turn to takeaway and other options to survive. And while many have now refocused on getting diners back in their front doors, a Covid pivot to eat-and-serve meals by the team behind the Botanical Hotel in Melbourne’s South Yarra… Read more »
Is there a “fourth phase of water”? From time to time you might see people talking up the health benefits of so-called hexagonal water, or structured water, or exclusion-zone (EZ) water. A few weeks ago Kourtney Kardashian’s Poosh website was spruiking a US$2,500 “structured water filter”. Last weekend even Australia’s Sydney Morning Herald got in… Read more »
Australian startup and no alcohol spirits brand Lyre’s has toasted a tech partnership with Amazon Alexa to keep the cocktails flowing, but your mind clear. By saying “Alexa, open make it a Lyre’s”, people can follow Alexa’s prompts to make their favourite cocktail, sans booze, at their own pace. The Amazon platform will even play… Read more »
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