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Juliano Bersano on scaleup mistakes
Advice

5 big mistakes tech scaleups and startups make with software delivery

Bron Maxabella - September 30, 2022 5 MIN READ

By all means, move quickly. Just know that taking time away from careful research and development will ultimately slow you down. This won’t be new news: startups and scaleups need to move quickly. The faster you can get a new product up and running, the faster you’ll be able to monetise it. What might be… Read more »

pricing
Advice

Your product is awesome, why are you selling it so cheap?

Adam Cook - July 17, 2018 8 MIN READ

While a huge amount of effort is poured into product and sales and marketing, there is much less focus on pricing despite the magnitude of difference it can make.

Nuheara
Topics

ASX-listed audio wearables company Nuheara raises $9 million to build out products

James Ward - July 21, 2017 2 MIN READ

Nuheara, the company behind the ‘IQbuds’ has announced the close of a $9 million through an institutional placement to further its product development.

Expert360
Topics

Expert360 closes $13 million Series B round led by AirTree Ventures

James Ward - July 17, 2017 2 MIN READ

Expert360 has announced the close of a $13 million Series B round, which will fund the development of new features and international growth.

sleeping duck
Advice

How to bootstrap your startup’s early marketing

Gina Baldassarre - June 22, 2017 3 MIN READ

When we started Sleeping Duck we had a tiny amount of bootstrapped capital that we had raised from running some online retail businesses.

Catch Group
Topics

Catch Group rebrands ‘Catch of the Day’ as it looks to expand into New Zealand

James Ward - June 6, 2017 2 MIN READ

Catch Group has announced the rebranding of Catch of the Day and relaunch of the platform, as the business looks to expand into New Zealand.

Aglo - Mark Jordan
Advice

Aglo is crowdsourcing shoppers to provide brands with data about their products in stores

James Ward - May 11, 2017 4 MIN READ

Using a crowdsourcing model, Aglo’s app allows shoppers to earn cash for completing gamified “missions” while they’re browsing a store.

Helen Awali
Advice

Bookmarc is an online marketplace allowing architects to tag products in their designs for cash

James Ward - May 5, 2017 3 MIN READ

Developing an online B2B marketplace to help architects sell their imagery to product suppliers is Sydney-startup Bookmarc.

Wattwatchers
Topics

Sydney energy startup Wattwatchers raises $2 million to further Auditor technology

James Ward - April 26, 2017 2 MIN READ

Wattwatchers has announced that it has closed a $2 million raise to help widen the its team, reduce product costs and expand “technology partnerships”.

Zora Tech
Advice

Perth startup Zora Tech gives viewers cash for tagging products in social media videos

James Ward - April 26, 2017 3 MIN READ

Zora Tech’s MYN allows content creators and viewers to “tag” products in social media videos to a brand’s website, gaining cash for each click.

Nicole Kersh
Other

PODCAST – Always On, Episode Two: Regional Australia going global

James Ward - March 13, 2017 < 1 MIN READ

During the second episode of Always On, we look at how businesses across regional Australia are going global, and chat to Tasmanian sellers Ivory and Deene.

Advice

The role of a Chief Evangelist is to take a company from zero to critical mass. But what does that mean?

Nathan Kinch - September 9, 2015 4 MIN READ

The purpose of an evangelist is to help a company, a product, a technology or merely “a thing” go from zero to critical mass. Evangelists help find and leverage the most passionate early adopters so that these particular users are so compelled; they convince their friends, family and colleagues to use what they’re using.

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