The Pricing Challenge

- February 19, 2013 6 MIN READ

One of the most difficult challenges we face as business owners is getting our pricing right. In most cases, we start by under-charging and, over time hopefully arrive at a price point that is more fair for both us and our customers. That being said, raising prices is a challenge and many business owners chose not to do it, simply because they don’t want to rock the boat or turn away potential customers.


Get Paid What You are Worth!

- June 25, 2012 2 MIN READ

My relationship with pricing in my own business has been a rollercoaster over the years, and I’ve come to realise that I’m not alone here. What to charge is always a difficult decision when pricing your services. Do you take a percentage or charge a flat fee? There are so many ways to go about it depending on the industry you’re in and where you sit in the market.