Part of growing up is learning to take responsibility for the hurtful things you say. As a person who often says stupid things, I often need reminding. Defamation law reflects that lesson. When you say something that hurts another person, it can cost you. A recent decision has stretched this commonsense intuition. According to the… Read more »
Facebook, Twitter and other social media platforms should be treated as publishers, Australia’s Attorney-General Christian Porter believes, making them potentially liable for any defamatory comments published on the sites. The country’s senior lawmaker’s view is that “the playing field is not at all fair at the moment” for traditional media companies when it comes to… Read more »
Wait! You can’t quit Facebook, you’re a business owner is how people reacted when happiness hacker, Penny Locaso told them she was pulling stumps on the social media giant. “It’s like ripping off a bandaid” was her reply. “It was funny because when I told people I was thinking about deleting my account they’d say,… Read more »
Although Australian Facebook users do care about the privacy and security of their personal information, this is not enough to drive them to leave the platform.
If done correctly, social media can drive organic traffic, generate high engagement rates, and improve SEO rankings. It can also increase your brand’s visibility and awareness.
“Build for people first,” says Talia Knowles-Rivas, Product Marketing Lead at Facebook and Instagram. “Make connections more relevant and seamless.”
Being too aggressive with your efforts or running Instagram initiatives without thinking them through can cost you your fans and reputation.
Taking the time to invest in your marketing strategy and initiatives from the beginning will not only give you a strong brand identity, but increased likelihood of success.
From stylist to fashion designer to reality star and best-selling author, Rachel Zoe’s career has pivoted more times than a cat has lives.
Changes to the platform’s newsfeed algorithm that will result in a drastic decline in content from business, brand, and media pages being seen by users.
Sweep works through ‘Geochats’, chat rooms which are fenced in to a specific location, such as a bar or a festival, so that only people at the particular venue or event can take part.
In this episode, we explore the world of social data and analytics and the way in which companies are leveraging this to grow their business.
Blending the idea of taste-making with everybody’s love of a good happy hour and other cheap eats is Chug, a Melbourne-based website showcasing all the best happy hours and meal deals at venues around the city.
HiSmile leveraged Facebook and social influencers to popularise its flagship teeth whitening product, which uses gels and LED lighting to whiten teeth.
Finch is aiming to take millennials on a journey from splitting bills to giving them financial insights by reading into their expenditure habits.
AI-based engineering startup VAPAR, founded by two women, just raised $700,000 in seed funding
Amazon Launchpad is offering innovation grants worth $80,000 to help small businesses and startups
Afterpay is getting into the frequent flyer business with Qantas
Fintech Sezzle’s share price went beserk – so the ASX hit the pause button
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