Advice
Melbourne-based startup Liven strives to be ‘the sexiest discount app’ in a highly competitive marketplace
We’ve seen a number of startups emerge in our ecosystem that focus on coupons, discount deals, rewards and vouchers – examples include Aston Club, BigDeal, Buzzingaa, Coupay, OzSale, Rewardle and Swoop. Each has its unique point-of-differentiation, but not all have maintained strong momentum. The latest to enter this highly competitive space is Melbourne-based startup Liven.
