New Zealand startup EditMate helps brands mold user-generated video into marketing material

- March 24, 2016 3 MIN READ

The rise of smartphones has seen social media platforms and sites like YouTube flooded with amateur footage of everything from concerts and sporting events through to random events on the street. These videos are becoming increasingly valuable to brands looking to cash in on the next viral video or build a buzz around events but, let’s be honest, social media is full of shaky videos shot in portrait.


Makers: The Women of Today and Tomorrow

- June 15, 2012 < 1 MIN READ

If you are woman and you have not paid the site Makers a visit yet – then you need to get yourself over there for a visit. It is a dynamic digital platform that has been produced by a group of film makers, where they showcase influential women, change agents, feminists and basically anyone known or unknown that is driving change within the world, industries or society.