News & Analysis

Moodswing launches Version 2, teams up with LIFX, moves to San Francisco, and prepares for $1M capital raise

- September 8, 2014 3 MIN READ

The past 12 months has been a rollercoaster ride for the Australian startup; and now it’s preparing to join the ranks of social media power players like Facebook, Twitter and Instagram. Co-Founder and Managing Director Jake McKeon told Startup Daily that they’ve teamed up with lightbulb innovator LIFX and will be launching Moodswing Version 2 this week at TechCrunch Disrupt SF 2014.


Mastering the Art of Rejection

- August 18, 2014 5 MIN READ

Rejection is a part of life – and sometimes it really, really sucks. But as a startup, learning to master how you take it, and how you let it impact your growth strategy is a skill set that once unlocked will open up a world full of opportunity.


Is emotion skewing your numbers?

- March 21, 2013 2 MIN READ

When talking to start-ups, the first thing you generally see is the passion the founders have for their concept, idea or product. From discussing the benefits about how it’s a market game changer to the finer points where incremental steps can have a significant impact, we understand that something is driving them to succeed. But this drive to success can often fall apart somewhere along the way.