Insights
How to bootstrap your startup’s early marketing
When we started Sleeping Duck we had a tiny amount of bootstrapped capital that we had raised from running some online retail businesses.
Profiles
Sleeping Duck generated $1M in revenue in its first year of existence, and it’s obvious why
Wijeyeratne and Sinnappan claim that Sleeping Duck has generated more than $1 million in revenue since January 2014 by selling 1,000 mattress via sleepingduck.com.au. This is an outstanding number for any startup – almost too good to be true.
