Advice

Should startups be obsessed with becoming a Unicorn company?

- May 1, 2015 6 MIN READ

Within the last 12 months the global tech startup ecosystem has seen more companies than ever before rise to the status of unicorn. Just this week hipster glasses ecommerce play Warby Parker joined the club with its new billion dollar valuation. In fact, it’s starting to become an occurrance that happens every other month with New York based marketing startup Sprinklr reaching a $1.17 billion valuation in March.