Welcome to our weekly column on the important things to see and do for the ANZ startup community, brought to you by the director of the Spark Festival, Maxine Sherrin.
Every Tuesday she picks out 3 things worth putting in the diary for the week ahead. If you’d like to know more, sign up to the Weekly Sparks, Maxine’s roundup of all that’s on in Australian tech and startups.
Here’s what’s hot this week:
Tue Aug 3, 6PM AEST
The first milestone on the way to the mythical 1,000 true fans is 100 true fans. Finding these first true believers though is more art than science.
You don’t have existing data to pull from and you may not be sure who will buy your product. The tactics you use should be a mix of both marketing and customer development that aim to not only get a new customer, but also dig deeper into who they are and what they’re interested in.
Join Founder Institute Sydney for this event and learn from William Wang, CEO of Growth Labz and the best of the best when it comes to scrappy customer acquisition tactics!
Fri Aug 6, 1PM AEST
If you’re looking to create an impactful business, as well as all the usual startup hustle, you’re going to have to know how to rally your employees and customers around that same purpose that gets you out of bed every day.
Find out how to blend profit with purpose in the form of real environmental and social impact at this session with Charlie Macdonald, Associate at Giant Leap Fund, a venture capital fund dedicated to investing in impact startups.
Fri Aug 6, 6.30PM AEST
Moonshot is the product of a high-calibre community of experts and leaders from across the globe, all investing time and money into the next generation of high-impact entrepreneurs.
This year, over 100 ambitious founders came to Moonshot for help executing remarkable ideas about how we can use space. Five of the top teams are preparing to show the world they have the right stuff as they make history.
Join this online showcase to meet the founders, hear from their mentors, and discover your own role in using space to expand the depth and breadth of our world.