Profiles

Strategic partnership platform Collabosaurus experiences steady stream of revenue and growing user base within six months

- September 23, 2015 4 MIN READ

The platform launched in March after having attracted 250 signups in its pre-launch period. In the months since, Collabosaurus has reached 1100 active users. The majority of users are fashion accessory and food brands, though a number of beauty brands, design agencies, accounting firms, and tech businesses are also on the platform.

Profiles

5 reasons you are not closing ANY strategic partnerships

- December 19, 2013 3 MIN READ

The secret to strategic partnerships is simple – however I would say that 80% of startups I talk to have the wrong mindset when it comes to setting up a relationship and that is why most of them are failures. Here are 5 reasons those strategic partnerships of yours, are not strategic partnerships.

Other

The Piggy Back Theory. Part Three – Official Agreements

- February 18, 2013 3 MIN READ

In the last two weeks, we have looked at the preparation that needs to go into a strategic partnership and the steps you need to take for a successful meeting with a potential partner. This week we look at a critical step in forming a strategic partnership – Forming an Official Agreement.

Brains Trust

The Piggy Back Theory. Part Two – The Proposal

- February 11, 2013 3 MIN READ

Last week in Part One – The Approach, we looked at identifying a potential strategic partner and executing a successful meeting with them. Today we are going to be looking at how we go from that initial meeting, to constructing a professional proposal, that outline everything discussed at the meeting and insure’s that both parties… Read more »

Brains Trust

The Piggy Back Theory: Part One – The Approach

- February 4, 2013 6 MIN READ

Before I started shoestring.com.au and the hardcopy magazine that preceded it, I attended my first Young Entrepreneurs Unconvention. At that stage, I didn’t know about the “startup scene” in the way that I know it today, I had no connections and NO idea who I was going to even interview for the bloody magazine.

Other

Strategic Partnership Opportunites

- January 29, 2013 1 MIN READ

As we know one of the easiest ways to grow your business when you are starting up lean, is by forming strategic partnerships with other businesses and organisations of all different shapes and sizes. Being MASSIVE users of this approach ourselves, we have decided that we will be sending a new weekly email, completely dedicated to listing these opportunities and leads, making it easier for YOU to pick up the phone and talk to people and get that growth happening.

Profiles

Bills to Pay launches TV show

- December 6, 2012 1 MIN READ

Australian startup Bills to Pay have just launched their new TV show across community television stations in Melbourne, Brisbane and Adelaide. Founder and CEO Kris Bodin hosts the show which sees himself and a panel of financial experts go into people’s homes and help them with their finances.

Other

VNewsletter 4th of June 2012

- June 4, 2012 1 MIN READ

One of the things that a lot of startups ask me about is how we were able to build our readership so fast in the first few months. I love it when they ask this, because it allows me to talk to them about strategic partnerships with other businesses and how you can use them to build an engaged audience for FREE!