SafetyCulture tips $3 million into IoT player Inauro

Sydney scaleup SafetyCulture’s ongoing strategic investment and acquisitions plan has seen today announced a AU$3M investment into Australian data and IoT software company, Inauro. 

Inauro was launched in 2020 by co-founders Craig Kesby and Angus Kennard to realise the value of internet of things technology across industrial applications and improve everyday operations.

IoT devices produce a vast amount of data but are typically siloed depending on their function. By linking data from sensors, devices and other digital systems used within an organisation, Inauro provides teams with a single source of data, streamlining workflows and enabling faster decision making. The startup has built a customer base spanning agriculture, manufacturing and construction

Kesby, Inauro’s co-CEO Craig, said the IoT market is thriving, but most solutions are built to solve a specific problem and that creates data silos across organisations.

“We want to solve this challenge and enable businesses to make the most of their IoT technology. At its most simple, we want to make sure the right information is available to the right person in real-time. That’s when we’ll unlock streamlined operations and create efficiencies,” he said.

“We’re looking forward to developing new functionality for our customers, including identifying more workflows where Inauro and SafetyCulture’s solutions can integrate to improve workplace operations.”

SafetyCulture and Inauro’s technology has already integrated to benefit the specialist poultry supplier Game Farm in Sydney, managing the entire farm-to-plate ecosystem of its produce, which includes quail, ducks and squab. The technologies play a role in the oversight of temperature control across the production facility to help the fresh poultry supplier to comply with Food Safety regulations, freeing up staff from a largely manual task.

SafetyCulture has previously acquired microlearning business EdApp in 2020, led an $8 million Series A funding round for Unleash Live in 2021, and acquired lone worker safety app SHEQSY in early 2022.