A B2B platform enabling financial advisers to securely access, trade, and manage digital assets on behalf of their clients has raised $2.3 Million in a pre-Series A.
Digital currency exchange BetterX provides institutional-grade infrastructure for tokenisation, trading, and portfolio management, and the round was supported by existing backers Aura Group and Tibra cofounder Kinsey Cotton, alongside new investors including Sydney’s Grand Prix Capital, Singapore’s Aument Capital and angels Sabrina Tachdjian from HBAR Foundation and Riaz Mehta, founder of Crypto Knights.
The BetterX cap table also includes ASX-listed Scalare Partners, Wholesale Investor, B7 Capital and the founder of Audacy Ventures.
The fintech plans to use the funds to accelerate its expansion into Asia and explore opportunities in the Middle East and the USA, having built its Australian operations to profitability.
Sydney-based banking veteran Adam Switzer cofounded BetterX with former investment analyst Eric Chau and Tibra Capital cofounder Kinsey Cotton, in 2021, as Leonie Hill, before rebranding last year.
“We are thrilled by the strong backing from our investors, both existing and new, as we take BetterX to the next stage of growth,” he said.
“With the increasing institutional adoption of digital assets, we are committed to providing wealth managers with seamless, compliant, and institutional-grade solutions to bridge traditional finance with the digital asset ecosystem.”
The platform addresses key challenges in the digital asset space, including security, asset custody, and regulatory compliance and is registered with the Australian government financial intelligence agency, AUSTRAC.
Switzer said that by providing infrastructure for tokenisation, trading, and portfolio management, BetterX enables financial advisers and institutions to confidently integrate digital assets into their client offerings with
regulatory clarity.
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