Brains Trust
How to hire fast – without damaging your startup’s culture
Having grown their team by 230% in the last year, Vamp’s Aaron Brooks reflects on hard lessons learned from a year of recruitment.
Brains Trust
“Creating a company out of thin air is exhausting”: Vamp cofounder Aaron Brooks on his startup journey
Vamp now has 70 staff in 6 offices around the world, and was earlier this month named the 4th fastest growing tech company in Australia by Deloitte.
Brains Trust
Why it’s important for startups to diversify their business model
Two of Australia’s hottest startups, Unlockd and Prospa, built a business model reliant on a single, external force which ultimately left them vulnerable.
News & Analysis
Social influencer startup VAMP brings on Todd Sampson as non-executive director
Social media influencer startup VAMP has brought on Leo Burnett’s Todd Sampson as a non-executive director as it looks to dominate the Australian market in 2016. The appointment is quite a coup for the startup, with Sampson’s involvement highlighting the growth of the social influencer market and the shift in marketing dollars to the space.
Profiles
VAMP is a social media influencer platform focused on the Instagram niche
For years now, everyday bloggers, vloggers, and tweeters have been considered by brands as important marketing tools, becoming known as ‘social influencers’. Leveraging the power of these social influencers can spread a brand’s popularity and increase its national and global reach, but doing it properly can be difficult. As a result, a number of platforms have emerged looking to facilitate effective relationships between brands and influencers, and new player VAMP has decided to focus on the Instagram niche.
