The Psychology Of Notifications

- February 6, 2015 < 1 MIN READ

Great apps create an instantaneous link between an emotional itch and the salve the service provides. To create this mental connection, effective messages are thoughtfully timed. There are two kinds of triggers: external and internal. [Source: Techcrunch]

News & Analysis

Apploi, A Job Hunting App, Raises Over $7 Million In Series A

- January 5, 2015 < 1 MIN READ

Apploi’s CEO, Adam Lewis, launched the company to allow service industry workers put their best foot forward in job interviews. Designed as a sort of central system for applications as well as a way to share videos of your personality and skills, it’s already helping hundreds of folks find work at H&M, Uniqlo, and J. Crew, among others. [Source: Techcrunch.com]


A bit of advice for the Titstare founders

- September 9, 2013 2 MIN READ

Earlier this year the three founders of Hate You Cards David Boulton, Andy Longworth and Jethro Batts, pissed off Senator Christine Milne with their new take on postcards. This was also the winning application from the Sydney Angel Hack and as part of the prize they won a trip to Silicon Valley and mentoring with some of the world’s best in the space.