running

Startup Running Heroes rewards people for running while providing valuable data insights to health and fitness brands

Running has many rewards, including better brain performance, better mood, and better sleep. But if you’re not a fan of running or other vigorous physical activities, the post-workout panting and muscle soreness overshadow the health rewards. French startup Running Heroes has launched in Australia to not only reward avid runners for their dedication, but to also motivate non-runners to start hitting the pavement.