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Q&A with Fred Schebesta Founder of Finder.com.au

- August 8, 2013 2 MIN READ

Fred Schebesta, 32, is Co-Founder of Finder.com.au, Australia’s leading financial-product comparison website. In the last six years, since entering the comparison market – one of the most highly competitive internet categories in Australia – Schebesta developed growth strategies so successful that Finder now that attracts over 250,000 unique comparisons every month. Here’s what he had to say about his entrepreneurial journey and business growth.

Insights

Is emotion skewing your numbers?

- March 21, 2013 2 MIN READ

When talking to start-ups, the first thing you generally see is the passion the founders have for their concept, idea or product. From discussing the benefits about how it’s a market game changer to the finer points where incremental steps can have a significant impact, we understand that something is driving them to succeed. But this drive to success can often fall apart somewhere along the way.

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The myth that sales and marketing drive Profit.

- September 6, 2012 3 MIN READ

Most entrepreneurs believe that sales and marketing drive their profit. In fact, I did too for many years, up until I met a mysterious business strategist who was introduced to me as the “Millionaire-Maker-Mathematician” (He’s represented his country for advanced maths, he does suduku in 1/3 the time and he has a tendancy to make people very rich with his advice).