Insights

Trust is dead; long live trust!

- May 11, 2016 3 MIN READ

It’s well documented that consumers distrust the way companies use their data, with as many as 65 percent of consumers believing brands use their personal data without consent.

Insights

Will individuals ever own their data?

- February 24, 2016 6 MIN READ

Imagine a future, perhaps one like this, where your data is a genuine asset. It is owned and controlled by you. You provision your data to the people and organisations you choose in ways that have value to you. In fact, when calculating your net worth, data is a key consideration.