Insights
8 tips for a more effective online store during the festive season
To take advantage of all this Christmas shopping season has to offer, here are some tips to help ensure your online store can cope with the crowds and amplify sales.
Profiles
Ecommerce platform Thankly is looking to bring the personal touch back to business
Thankly is an online platform allowing users to personalise a thank you note that will be handwritten and sent on to the recipient.
Other
Conversion rates and ecommerce, it’s a slow burn to the top
With online stores popping up faster than bearded hipsters in Surry Hills, there has never been a better time to acquaint yourself with conversion optimisation. I see a lot of websites and I’m always asked what the secret is to a higher conversion rate.
Profiles
Startup hopes to sock it to the competition for a good cause
Entering an established industry is a bold move for any start-up business, one that requires a compelling value proposition and a key differentiating factor to set itself apart from existing players. Whether it be price, quality, service or strong partnerships, such start-ups need an angle.
Other
Generating traffic to your online store
The internet has changed the way that the world works, and everything from communication to shopping has been influenced by the internet. A successful business today has to have a good web presence, and that includes having a great online store that offers customers access to all the goods and services a business can provide.
