Advice

Melbourne-based startup Liven strives to be ‘the sexiest discount app’ in a highly competitive marketplace

- September 2, 2014 7 MIN READ

We’ve seen a number of startups emerge in our ecosystem that focus on coupons, discount deals, rewards and vouchers – examples include Aston Club, BigDeal, Buzzingaa, Coupay, OzSale, Rewardle and Swoop. Each has its unique point-of-differentiation, but not all have maintained strong momentum. The latest to enter this highly competitive space is Melbourne-based startup Liven.

Advice

New hyperlocal app Swoop helping SMBs boost foot traffic

- June 17, 2014 4 MIN READ

Launched earlier this month, Swoop offers small business operators the opportunity to boost foot traffic, sales and profit by targeting customers through GPS-linked app alerts that direct them to special deals and discounts as soon as they are within close proximity to a particular store.