A new development in technology is about to disrupt the global media landscape; it’s technological convergence like you’ve never seen before. What used to be The Piano Room, a Kings Cross-based celebrity hotspot, is now the house of Moment Media’s latest innovation.
Earlier this month, Kyle Sandilands and Jackie O’s new KIIS 1065 breakfast show tied with Jonesy and Amanda’s WSFM for the number one spot across Sydney’s FM commercial stations. The excitement continues with the announcement of Kyle and Jackie O’s innovative new social media platform.
Flagship startup publication startup smart has a new editor in the form of popular journalist Bronwen Clune who has taken over the reigns this week.
My startup had disappeared, I could not do anything about it and I was up shit creek without a paddle. There was no guarantee that everything was going to be recovered, in fact at 10.00am on Wednesday morning the prognosis was that we would have to build everything from scratch. Two years worth of work.
The Walkley Foundation for Excellence in Journalism, with the support of Google, will be allocating $40,000 of seed funding to up to three innovative reporting projects. This initiative aims to encourage entrepreneurs to think outside the box and reinvent the way we tell stories and funding reporting.
The media landscape is changing, well technically it has been changing for a while, but it’s really only now that those outside of Generation Y and below are beginning to see the full force that these changes are going to have on the future of publications, radio and television.
Zookal are great at generating newsworthy stories about themselves, and this one comes just days before the team meets with US investors to open up a series B capital raise. Ahmed Haider who is the cofounder of Zookal is also cofounder of Flirtey along with Matt Sweeney. There is no denying the pair are in fact onto something with the new delivery technology, however I feel we have had a case of premature media ejaculation.
In a society where media is the most persuasive force shaping cultural norms, the collective message that our young women and men overwhelmingly receive is that a woman’s value and power lie in her youth, beauty, and sexuality, and not in her capacity as a leader. How and why should we change this? Last Tuesday ThinkActChange, tackled this question.
There’s no doubt editorial coverage can do wonders for your startup – helping you reach audiences that would otherwise be difficult. Public Relations practitioners are best suited to the role of connecting your business to the media, but if you cannot invest in PR, you can always contact the media directly and pitch your startup.
Shoe String Media as a part of a project for shoestring.com.au will be conducting a 3 month press accelerator, for 6 startups or upstarts that are ready to start talking to the media and getting their business profile happening.
When you are in startup phase though, it’s all about being extremely targeted with the media coverage you are wanting to gain. This workshop is a one day, limited seat event that takes a personal approach to YOUR Business and insures that in the weeks following, you will gain media coverage across mediums whether they be print, online, tv or radio.
One of the big issues though where we often see startups fail, is through a scattered, naive approach when it comes to pitching to media. We also have seen many come undone when talking to media on radio, television and in interviews. This type of stuff can quite often cut you off from future opportunities which is not something a small business or startup needs.
Drawing on his experience in dealing with hundreds of independent small business owners through the development of CafeScreen, Weerasooriya locked in on addressing mobile membership, loyalty and rewards for local businesses as his next venture. Weerasooriya and his team at Rewardle have been building and testing iterations of the Rewardle platform with the aim of providing convenience to consumers and assisting local businesses to leverage technology to grow