When someone stops breathing in front of you and you call 000, the operator will dispense the ambulance immediately – but they’ll also walk you through CPR so that you have a chance of keeping that person alive in the meantime. Apparently, more than 50% of people can NOT bring themselves to follow these instructions – they panic. They become overwhelmed and freak out. And their loved one dies.
When I was little(r), in my early twenties – before I had a successful business and when I was a total mess myself in my life – I used to HEART getting on the then version of social media (forums, chat rooms) and giving unsolicited advice on all kinds of things … from business to relationships to careers and self-esteem … advice I hope to hell no one ever took too seriously. I would wander around saying …
And when you’re focusing on filling a single event, the front end sales also have to cover your living expenses for 6 months, not to mention our 3 staff members. I had the money for the deposit in my bank account, but I didn’t want to spend it. You know that feeling – you’ve got a nice little pile of money in the account and you avoid touching it. You keep it there, you know – just in case. It’s safe. It’s comfortable.
EVERY company who employs sales people will tell you – the way you get great sales people is to build them. You need a plug and play system that you can put ORDINARY people into and get extraordinary results from them. But that system HAS to include someone who has already done it to manage the whole thing, so you’ve got two choices: Pay a Wage and get someone in who’ll help you OR (and this is definitely what I think!) Learn to sell yourself
8 months ago, one of my favourite clients came to me because she knew she wasn’t charging enough and wanted to double her prices. We discussed a strategy around this and she went and implemented it (which is why she’s one of my favourite clients).