Rare Birds has announced the launch of a new edutech provider Phronesis Academy to help school kids learn about entrepreneurship. Seeing a gap in the teaching and value of VET subjects in school, founder of Rare Birds, Jo Burston aims to enhance the level and outcomes of school education.
As governments around the country and the startup ecosystem itself look to sell innovation to Australians, brands too are getting on board. Qantas yesterday launched ‘Ideas that Travel’, a partnership with TEDxSydney that saw speakers deliver tech talks from 30,000 feet on a flight from Sydney to San Francisco.
A year to the day after its launch, Jo Burston’s Inspiring Rare Birds movement has taken another step towards achieving its goal of creating 1 million women entrepreneurs by 2020, celebrating Global Women’s Entrepreneurship Day (WED) with the launch of a new book, #IFSHECANICAN.
There are a few mantras that Burston has integrated into the Rare Bird culture such as ‘If she can, I can’ and ‘You’ve got to see it to be it’ – but for me the stand out attitude is this concept of ‘Think Big, Ask Big’.
Tasnuva Bindi interviews Jo Burston from Job Capital and Inspiring Rare Birds, discussing everything from starting out in business and building a supportive eco-system.
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Today, Burston is preparing to facilitate a movement – under the moniker Rare Birds.
The company, which will launch officially later in the year, states its own purpose “to provide every woman globally with the choice to be an entrepreneur.”