Being too aggressive with your efforts or running Instagram initiatives without thinking them through can cost you your fans and reputation.
Brands can turn to the Pretty Squares platform to find a creative who can style and photograph their products for use in their marketing.
Helping users plan, schedule, and analyse their Instagram feed is Australian startup Plann, founded by Christy Laurence in 2015.
Style Sourcebook allows designers and consumers to visualise interior designs through shareable “mood boards”
Through Style Sourcebook, users looking to renovate or decorate a space are able to search for products and mesh them together in a “mood board”.
Queensland startup Creatively Squared looks to ease the path to the perfect Instagram feed by connecting clients to visual content producers.
Gold Coast startup HiSmile leveraged social media to foster a unique brand identity in the oral hygiene space
HiSmile leveraged Facebook and social influencers to popularise its flagship teeth whitening product, which uses gels and LED lighting to whiten teeth.
Finch is aiming to take millennials on a journey from splitting bills to giving them financial insights by reading into their expenditure habits.
Where The Exposure Co claims to differ is in its focus on audience data insights at the start to ensure the right fit between brand and influencer.
Zora Tech’s MYN allows content creators and viewers to “tag” products in social media videos to a brand’s website, gaining cash for each click.
Harnessing the growth potential Instagram holds for brands is Postie, integrating a brand’s Instagram content into email templates to create appealing EDMs.
Olly’s Box offers a monthly subscription box for dogs, with each product designed to encourage dog owners to have fun with their pet and get active.
Australian edutech accelerator EduGrowth has announced the five startups that will be participating in its first full-time accelerator program.
Instagram has over the last few years gone from a simple app where people posted selfies and pictures of their breakfast to one of the most important digital marketing platforms in the world. As many an Australian café can attest, if you get enough people Instagramming your donut-milkshake concoction or red velvet pancakes, your business… Read more »
Over 70 percent of Australian consumers are using their mobile devices to make payments, with 22 percent spending more than $500 a month via mobile.
Chief Operating Officer of Instagram, Marne Levine was in Sydney last week to globally launch the company’s new suite of tools for small business.