Partner Content
Innovation may just have made my laptop redundant
Will the laptop soon become the ‘walkman’ of workplace kit?
Profiles
Gold Coast startup HiSmile leveraged social media to foster a unique brand identity in the oral hygiene space
HiSmile leveraged Facebook and social influencers to popularise its flagship teeth whitening product, which uses gels and LED lighting to whiten teeth.
Profiles
The Exposure Co and Crushfame the latest to tap into the influencer marketing industry
Where The Exposure Co claims to differ is in its focus on audience data insights at the start to ensure the right fit between brand and influencer.
Profiles
Perth startup Zora Tech gives viewers cash for tagging products in social media videos
Zora Tech’s MYN allows content creators and viewers to “tag” products in social media videos to a brand’s website, gaining cash for each click.
Profiles
Influencer directory Scrunch seeks the missing link between who shares online products and who buys them
Brisbane startup Scrunch is an influencer marketing platform that enables brands, retailers, and agencies to connect to online platforms, giving them access to over 20 million global influencers. They minimise the risk of partnering with the wrong people by using data to analyse and rank influencers from top performing to least engagement.
