Event: The Essentials of Startup Law

- May 27, 2013 < 1 MIN READ

Legal mistakes can doom even the best startup concepts and founding teams. In this class we’ll save you time, money, and heartache by preparing you to deal with the essential legal issues that every Australian startup faces.


Search Marketing Workshop [event]

- April 24, 2013 2 MIN READ

This workshop is designed for startup owners and business / marketing execs looking to build knowledge to tackle two of the most potent marketing channels for any business – SEO and SEM.


Lead Generation & Customer Acquisition [event]

- April 4, 2013 < 1 MIN READ

In a world with too many competitors and not enough resources, the only solution is for businesses to get wiser with how they create new opportunities. This class will use 4 real-world examples to demonstrate how certain companies stay ahead of the curve when it comes to online lead generation whilst the majority lags behind.


Pitch to US VC’s Comp!

- March 5, 2013 < 1 MIN READ

If you win us over with your written elevator pitch, you will be given the opportunity to get your business in front of some of the most influential Venture Capitalists in the world. Two winners will be connected via Skype to VC’s from Union Square Ventures and First Round Capital to pitch their business, followed by immediate feedback.


Growth Hacking & Experiments [event]

- January 18, 2013 < 1 MIN READ

Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?” and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. Some of the most successful startups of all time have used growth hacking techniques to grow products up to millions, 10s of millions, and in some cases 100M+ users, including Facebook, Mint, Dropbox, Zynga, Twitter, Pinterest and Quora.


Event: Monetising your App [online event]

- January 8, 2013 < 1 MIN READ

So you’ve got an idea for an app? Awesome! But how are you going to turn this puppy into a real business? There are options galore: charging for it, selling virtual goods, or everyone’s guilty pleasure, running ads. What will be your strategy? Learn the tricks and trades of various mobile monetization strategies and put yourself in a position to grab your share of this rapidly growing $2B dollar market.