Love Merino allows customers to trace garments back to the sheep the wool came from

- November 29, 2016 < 1 MIN READ

In 2015 Pip, along with her brother-in-law Ian Smith, decided to launch a new venture they both say was 120 years in the making. Together they launched Love Merino, an ecommerce / ethical fashion startup. It’s a company that represents the hard work of over six generations of Smiths that have lived and worked on the farm, laying the foundations to be able to produce a premium wool product through their approach to how they farmed the land and cared for the animals.

Your Closet

Online dress rental startup Your Closet hires out high-end designer dresses at a fraction of the retail cost

- June 15, 2016 3 MIN READ

Your Closet is an online dress rental store where women can hire high-end designer dresses for a fraction of the retail cost. Customers can hire dresses for between 15 to 20 percent of their retail price, so for a $1000 designer dress the consumer will pay from $150 along with a $5 insurance fee that covers any mishaps like broken zippers, red wine spills etc.