Wait! You can’t quit Facebook, you’re a business owner is how people reacted when happiness hacker, Penny Locaso told them she was pulling stumps on the social media giant. “It’s like ripping off a bandaid” was her reply. “It was funny because when I told people I was thinking about deleting my account they’d say,… Read more »
Australia’s consumer watchdog wants to lift the carpet on some of the world’s biggest and most powerful tech companies, especially Facebook and Google, to see how their greatest trade secrets work in sweeping changes to check their power in the nation’s digital economy. The final report of the landmark Australian Competition and Consumer Commission… Read more »
Facebook has announced a suite of new tools aimed at small business owners to assist them in saving time and money when creating resources for their social media campaigns. The new tools include an Automated Ad feature which will easily allow small business owners to create a targeted campaign based on their unique goals; a… Read more »
Google and Facebook perform a “critical role” in enabling businesses to reach consumers, however the way their algorithms work to order content is unclear, according to the ACCC.
Angelene Falk, Australia’s acting Privacy Commissioner, stated that the investigation will look to determine whether Facebook has breached the Privacy Act.
Changes to the platform’s newsfeed algorithm that will result in a drastic decline in content from business, brand, and media pages being seen by users.
The ACCC is launching an inquiry into the impact of digital platform providers like Facebook and Google on competition in the media and advertising markets.
Muzaara is a marketing platform designed for ecommerce clients, making it easy to create advertising campaigns on Facebook and Google.
Wrappli is an app matching drivers to advertising campaigns based on their driving habits, allowing them to earn cash for wrapping their cars in brand ads.
Gold Coast startup HiSmile leveraged social media to foster a unique brand identity in the oral hygiene space
HiSmile leveraged Facebook and social influencers to popularise its flagship teeth whitening product, which uses gels and LED lighting to whiten teeth.
The Australian Government is gearing up to introduce draft legislation that will force tech companies such as Facebook and Google to decrypt messages sent by their users for Australian law enforcement agencies.
Through a private mobile platform, Kindom allows parents to record their child’s medical and developmental data and store it in one secure space.
Zora Tech’s MYN allows content creators and viewers to “tag” products in social media videos to a brand’s website, gaining cash for each click.