Alex Albon and Carlos Sainz
Business

You got a fast car and I want a Jira ticket to the F1: Atlassian becomes Williams Racing name sponsor

- February 12, 2025 2 MIN READ

Atlassian will join the likes of Red Bull and biotech company BWT as team sponsor in Formula 1 in a long-term deal with British team Williams Racing. Atlassian Williams Racing will debut in Australia in mid-March with the first race of the 24 round 2025 season. Under the partnership, Atlassian is title partner, technology partner… Read more »

Lando Norris, McLaren MCL60
Fintech

Airwallex gets into Formula 1 with McLaren

- February 8, 2024 2 MIN READ

Global payments fintech Airwallex has signed a multi-year partnership deal with the McLaren Formula 1 team, joining the likes of Google Cloud, Chrome, Salesforce and Dell as backers of the recently refreshed F1 cars. McLaren’s 2024 challenger, the MCL38, will be revealed on February 14 ahead of the ahead of the season opener in Bahrain this… Read more »