Best Brands Forever

- December 3, 2013 2 MIN READ

What friendships last longer? The ones you develop naturally over time, and through trust and shared experiences like getting busted for drinking in public or almost being trampled at an Iggy Pop concert? Or the ones where you pay someone fifty bucks to pretend they like you to make your frenemies jealous? Hint: It’s not the second one.


Startup OpenLearning disrupts the education industry

- August 13, 2013 3 MIN READ

Forget blackboards and chalks. Forget long, theory-heavy lectures at 8am in the morning. Forget the online platforms that failed to make learning a more enjoyable experience. OpenLearning is set to excite students and teachers around the world who have long suffered the inadequacies of outdated educational tools.


7 deadly Twitter sins

- August 12, 2013 3 MIN READ

A wise man once said, “Being popular on Twitter is like sitting at the cool table in the cafeteria at a mental hospital” (@D2DLondon). But hey, if you still want to be popular, don’t commit the seven deadly Twitter sins.


Guerrilla Marketing Done Right – How Far would you Go?

- July 25, 2012 < 1 MIN READ

I love guerrilla marketing stunts and NAB have been turning theirs into commercials for a while now, they are both entertaining and engaging. Above is the latest from the product Fantastic Delites, where they built a machine, put it in a busy shopping centre and tested how far people would go for a free box of product. It’s a couple of weeks old but it’s a cracker!