News & Analysis
Marketing automation company Autopilot launches real-time collaboration tool
Marketing automation startup Autopilot has launched Annotate and Collaborate, a tool enabling marketing teams to collaborate in real-time.
Profiles
Postie is a marketing tool automatically integrating a brand’s Instagram content into its EDMs
Harnessing the growth potential Instagram holds for brands is Postie, integrating a brand’s Instagram content into email templates to create appealing EDMs.
News & Analysis
Campaign Monitor acquires customer data platform Tagga to build out analytical capabilities
Campaign Monitor has announced the acquisition of Tagga, which will be integrated to allow businesses to track and visualise customer’s behavioural data.
Profiles
Campaign Monitor wants to help small businesses grow by harnessing data
Bard is particularly passionate about the small to medium businesses that make up the bulk of the 200,000 clients using Campaign Monitor.
Profiles
Bonjoro allows businesses to send personalised video messages to customers upon sign up
Bonjoro is a mobile app allowing businesses to send quick, personal video messages directly to their customers in order to boost engagement.
Profiles
Buzzy.buzz lets organisations create custom apps hosted on its central platform
Providing businesses the ability to design their own platform with a strong focus on enabling communication, is Sydney startup Buzzy.buzz.
News & Analysis
Campaign Monitor develops automation tool to help send personalised email
Email marketing software provider Campaign Monitor has today announced a new email automation tool to help businesses personalise their interactions with customers.
Other
GoFuckingDoIt.com just charged a customer $1,000 for not acheiving their ‘no porn’ goal
Some poor user just got charged $1,000 for watching porn after they set a goal not to for 90 days. Unlucky.
Other
There’s no magic pill for impotent, post transactional emails. Don’t be that person.
My Inbox is drowning in emails I have no intention of reading. In fact, I’m not even sure I remember ever singing up to receive them. My morning consists of a ritual of deleting impersonal offers of package deal holidays, discount flights, last chance sales and the occasional inheritance from a generous Nigerian relative.
Profiles
Email Wars: Chimp chasing, Cronulla style
You’d be forgiven if you weren’t able to recognise the names Ben Richardson and Dave Greiner – these founders don’t seek personal press too often, if at all. Born out of a need to systemise their own business, Campaign Monitor was created in 2004 with modest expectations in place.
Other
Generating leads for your startup through e-newsletters
By establishing e-mail marketing objectives, you’ll find that your campaigns will be more streamlined, and more likely to increase your profits.
Profiles
New app Sureshot revolutionises email marketing
Sureshot is a new email marketing platform set to upstage established players in the market by making it easier than ever for businesses to create and send e-newsletters. With in-built content libraries, users can select articles, videos and graphics to send out to their databases with just mere taps on their smartphones.
Other
The Great [Sort of] Migration …
When you are in the initial stages – actually even the first year or two of your business, you really are still working out what the entire business model is going to end up being, one thing that is important to all businesses is building a solid and seamless infrastructure on which your business operates. Otherwise you run into problems.
