Profiles

Valuiza’s proprietary technology allows companies to measure and improve customer lifetime value

- October 16, 2015 7 MIN READ

Customer Lifetime Value (CLV), which is a prediction of the net profit attributed to the entire future relationship with a customer, is an important metric to measure and monitor on an ongoing basis. Sydney-based startup Valuiza (pronounced val-you-eye-sa) allows companies to not only do that, but also to improve their CLV by helping them pinpoint why people will stop using their product or service.

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Getting in front of your customer

- January 11, 2013 2 MIN READ

Online businesses are very attractive. The idea of lying on a day bed in Bali with your laptop open and just counting the money coming in sounds amazing. Unfortunately things don’t really pan out that way. As a general rule the more your business grows, the more time it will take up, so you better get real good at multi-tasking or hire well.