Insights

Trust is dead; long live trust!

- May 11, 2016 3 MIN READ

It’s well documented that consumers distrust the way companies use their data, with as many as 65 percent of consumers believing brands use their personal data without consent.

Profiles

Valuiza’s proprietary technology allows companies to measure and improve customer lifetime value

- October 16, 2015 7 MIN READ

Customer Lifetime Value (CLV), which is a prediction of the net profit attributed to the entire future relationship with a customer, is an important metric to measure and monitor on an ongoing basis. Sydney-based startup Valuiza (pronounced val-you-eye-sa) allows companies to not only do that, but also to improve their CLV by helping them pinpoint why people will stop using their product or service.