Profiles
Entrepreneur uncovers secret formula for flying first class at half price
In October last year, entrepreneur Steve Hui founded travel startup iFLYflat after uncovering the secret formula for flying first-class at just a fraction of the retail cost, or in some circumstances, for ‘free’. Instead of paying up to $15,000 for a return flight, Hui guarantees to get the average consumer a first-class seat for just $6000 – less than half the retail cost.