The ready-to-drink (RTD) market is a crowded arena, but one brand has risen above the rest, capturing the essence of urban culture in every sip. Sophisticated Cocktail Co., founded by entrepreneur Vicki Lyon from her home in Sydney’s Northern Beaches, has evolved into a brand that stands out on shelves and in the hearts of… Read more »
On this day 12 months ago, having survived Sydney’s initial lockdowns, cocktail lover Vicki Lyon launched her startup dream in a glass, except it came in her own upmarket version of the “goon bag”. Her idea, Sophisticated Cocktail Co, produces a range of ready-to-drink cocktails, which has expanded in the past year to include a… Read more »
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