To be clear Simpla is not just another web application. What King and Overend are attempting to do is build a new foundation for the internet when it comes to managing content on the web.
If Canva has democratised graphic design then Australian startup Pixel Together, founded by Daniel Billingham and Simon Moore, is well on the way to democratising web design. The platform is a visual web design and publishing tool created specifically for the needs of designing web pages. The tools allow users a lot of creative freedom and control over their designs, not just on the desktop but also on mobile and tablet devices. There is no coding required and it’s all drag and drop so it works a bit more like Photoshop.