Find your niche: how to reach the right customers in China
Localisation is everything, but too many businesses ignore this and come with a set “China strategy” that fails to make distinctions about the different parts of the market
Localisation is everything, but too many businesses ignore this and come with a set “China strategy” that fails to make distinctions about the different parts of the market
The Australian rideshare market continues to heat up, with Chinese player Didi Chuxing today announcing it’s set to launch in Melbourne later this month.
Australian infant formula business Bubs Australia is gearing up for growth in China, today announcing the opening of a store on Alibaba’s Tmall Global platform
From partnerships to joint ventures and wholly foreign-owned enterprises (WFOE), researching how to structure your Chinese operation is vital, but even before that, researching where to set up is key.
“There was no Pearl Tower, and I was the tourist attraction at Yuyuan Garden.” China has changed immeasurably since Susan Corbisiero first made her way to China in 1990, and as Trade Commissioner and Post Manager with Austrade in Shanghai now, Susan’s key piece of advice to Australians looking to do business in China is:… Read more »
Bridestowe Lavender Estate’s Bobbie the Bear took China by storm a few years ago, transforming the scented teddy bear into an overnight celebrity.
Prosper Education has developed RoyalABC, a ‘language learning ecosystem’ based on a Cambridge English curriculum that looks to teach children British English.
The Daigou market in Australia is estimated to be worth in excess of $850 million, with 60,000 people in Australia partaking in some form of Daigou trade.
It was in 2016 that Chinese gaming company Kunlun Group first purchased a stake in gay dating app Grindr for US$93 million.
Despite the skepticism before being converted to the wonders of cycling in Singapore, Mina Nada firmly believes bike sharing can come to make up a key piece of Sydney’s transport infrastructure.
Through a monthly subscription service, Farmwall supplies cafes and restaurants with a vertical farm which can be used to grow fresh herbs and microgreens.
Alibaba Group’s has partnered with Chemist Warehouse, Blackmores, Swisse and Sanofi Consumer Healthcare to boost the profile of health products in China.
Targeting a Chinese audience, the Grei app looks to improve financial literacy through mentorship from experts and leaders and educational content.
Integrating with WeChat, DaigouSales offers an ecommerce marketplace allowing Australian brands to sell their products directly to Chinese consumers.
The City of Melbourne has announced the launch of the Jiangsu-Victoria Innovation Centre, a new hub that will supported by up to $80 million in funding.