Initially built for fans to book their favourite athletes for events, PickStar has evolved into a key marketplace for brands and agencies to book athletes for media campaigns.
With a number of its clubs looking to esports, the Australian Football League (AFL) has itself announced a partnership with Riot Games that will see the organisations launch a new esports tournament in November.
A few days after local rival Port Adelaide played the AFL’s first match in China, the Adelaide Football Club too has made a move to expand into a new market, announcing it is acquiring Legacy eSports, a professional eSports team based in Sydney.
While the paper-based tipping system has worked well for decades, Melbourne startup Tipping Cartel thinks it can be done better, and is doing so by putting it online.
Two young Melbourne tech entrepreneurs have tapped into one of the most potentially valuable markets in the online world – all because of their love of footy. Charles Noble and Bao-Minh Tran-Vo, both 27, are the creators of BigFooty Coach – the first AFL game to be available on Facebook