Melbourne travel search startup Adioso recently recruited Azim Barodawala – former Jetstar Head of Strategy – as CEO to help take their business to new heights. Co-Founder of the startup Tom Howard and Borodawala spoke exclusively to Shoe String about their innovative technology, and their go-to business and marketing strategy.
We’ve all been there. You come up with a seemingly awesome idea but after going through the motions in your head you refuse to pursue it further. You call dealbreaker. For some reason or another, you felt that the idea would not be worth the time, effort or money involved and would probably not scale.