Rod Sims, ACCC
Global tech

Competition watchdog the ACCC says Google’s ad tech dominance ‘harms’ business and users

- September 28, 2021 3 MIN READ

An ACCC inquiry into advertising technology (ad tech) has found significant competition concerns and potential harms to publishers, advertisers, businesses and consumers from Google’s dominance of the sector. More than 90% of ad impressions traded via the ad tech supply chain are estimated to have gone via at least one Google service in 2020. The… Read more »