One of the most difficult challenges we face as business owners is getting our pricing right. In most cases, we start by under-charging and, over time hopefully arrive at a price point that is more fair for both us and our customers. That being said, raising prices is a challenge and many business owners chose not to do it, simply because they don’t want to rock the boat or turn away potential customers.
How are you tracking? Is the financial year shaping up the way you thought it would? I hope so, but if you’re reading this and thinking ‘I have no idea’ because your books aren’t up to date, then that is a problem that needs to be tackled. Pronto. We all know that having a way to track things plays a big role in the successful achievement of any goal, and your business finances are just the same.
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