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Tools of the Trade: Unpaid Worker and Intern Factsheet

- February 28, 2013 1 MIN READ

Globally the startup world is full of interns and young guns, who believe in a vision and stick with a founder to make that happen. They do end up reaping rewards in some cases, but in Australia there are strict laws around internships. Fill in the form below to access this free fact sheet: an important resource to assure your compliance as a business operating in Australia.

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Tools of the Trade: Guide to Using Email Marketing Templates

- February 28, 2013 1 MIN READ

If you’re designing emails in MailChimp like Shoe String, you need to know how to work with a template — it’s the backbone of every campaign. This guide will teach you how to use Mailchimp’s template options and create that first layout. Fill in the form below to get a free guide to using email marketing templates – Shoe String have found it an absolute lifesaver with our weekly Newsletters.

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Grown Up Storage for Startups

- February 6, 2013 3 MIN READ

Enter our competition for the chance to win one of three Buffalo small business networking and storage packs, worth more than $350 each. The prize includes a Buffalo AirStation Wireless-N Broadband Router and Buffalo LinkStation Pro NAS unit. Together these devices enable you to store and share all your files, keeping business data safe, secure and always at your fingertips.

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Tools of the Trade: Norton One Whitepaper

- December 7, 2012 1 MIN READ

Startups and small businesses are now more mobile than ever. Whilst that is great for business on face value, it is also leaving many new ventures vulnerable and their IP unprotected. This Whitepaper prepared by Symantec/Norton One explores some of the gateways into your business you may not have realised were there, and how to… Read more »

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Analytics for Bricks & Mortar Stores!

- September 13, 2012 1 MIN READ

Whilst bricks and mortar retail spaces have to work around the limitations of opening hours and set physical locations, there are now analytics options available to monitor and gain insights into customers’ behaviour once they are through the door. Bringing data into the physical realm is one way for retail stores to get some of the key benefits of the web without having to completely shift to digital.

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Optus announces 4G network

- September 4, 2012 1 MIN READ

Today Optus has announced the launch of their new 4G network to Australian consumers in Sydney, Perth and Newcastle. For many who only made the switch to 3G two years ago (with phones such as the iPhone 4), now is the perfect time to have a look at the range of 4G phones.

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“Stream” Unlimited with any TV

- September 3, 2012 1 MIN READ

We love dongles. Especially when they give devices a new lease on life. Quickflix & Kogan have partnered up to create just such a dongle, which turns any TV with a HDMI input into a Smart TV which can stream movies on the cheap and even run Android apps.

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Switch off higher electricity bills!

- August 28, 2012 2 MIN READ

According to the Australian Greenhouse Office, standby power cost Australian consumers $950,000,000 in 2005. That means standby power accounted for around 10% of Australia’s residential electricity consumption! So… 10% of our energy use is a complete waste of money PLUS we could be reducing Australia’s electricity-related environmental impact.

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Gadget Review: Canon MX895 (Printer)

- June 29, 2012 4 MIN READ

As much as we here at Shoe String tend to live our work lives via WiFi and 3G modems, there’s nary a day that goes by that we don’t need to use paper. Whether it be to print and annotate story ideas, scan sketches or fax off an invoice for Shoe String Sales or Shoe String Design, a great multifunction device can make a huge difference in streamlining office activities.