Transitioning from a tech giant like Microsoft to an early-stage startup can be a daunting but exciting experience. Before joining Tidal, I made this leap to become the fourth employee and founding marketer at hyper-growth startup Dovetail. In this article, I’ll share the valuable insights I learnt along the way, I’ll share my critical realisations during… Read more »
Liz Ross is a highly accomplished marketing leader based in Sydney, known for her exceptional expertise in end-to-end, audience-first brand marketing strategy.
With an impressive track record spanning over 13 years, she has successfully contributed to renowned organisations such as Microsoft and the dynamic tech startup, Dovetail.
Liz leverages her extensive knowledge to craft captivating integrated marketing programs that not only cultivate brand preference but also inspire customers to take action.
As the Marketing Lead, Liz brings a wealth of experience to her current role where she plays a pivotal role in shaping Tidal's positioning and establishing meaningful connections with like-minded founders and investors.