Volume V: Surviving 12 months as an Entrepreneur

- December 3, 2012 3 MIN READ

I found our bootstrapping actions fell into two main groups; those that eliminated expenses and those that brought forward revenue. I do realise some tips are situation specific and even against the start-up norm, but they worked for us. So this month I discuss bootstrapping actions that brought forward revenue and next month those that eliminated expenses.


Surviving 12 Months as an Entrepreneur: Volume IV

- September 21, 2012 3 MIN READ

I questioned in last month’s blog whether the marketing and sales work we had done to date were going to be enough to successfully launch goParcel. I also mentioned that I believed many start-ups underestimate the time it takes to break through the noise and gain the attention of potential customers. This has now been proven.


Surviving 12 Months as an Entrepreneur – Volume III

- August 1, 2012 3 MIN READ

I am part of a secret start-up in stealth mode and our idea is so awesome it will revolutionise the way we live. I can’t tell you anymore because we don’t want anyone to ‘steal’ our idea. Stealth mode is commonly used when chasing your start up dream, however I question how much validation, insight and brand awareness one misses out by keeping it to themselves?


Surviving 12 Months as an Entreprneur Vol 2

- June 6, 2012 3 MIN READ

We have all heard the stories of a good team securing angel investment based on their idea and elevator pitch. However, I found that since the GFC and the bursting of the dot-com bubble, the reality is Australian investors are risk adverse and capital is scarce. It seems to me only the very best start-ups are able to raise seed capital based on their idea alone. The days of an entrepreneur spending years burning through someone else’s money while figuring out their strategy and revenue model are long gone.


Surviving 12 Months as an Entrepreneur!

- April 24, 2012 3 MIN READ

Join James Marin & his Business Partner as they take us through their first 12 months of being Entrepreneurs. The ups, the downs, the challenges, the big wins and the big Question – Will they Make it?