After all the time we’ve spent in and out of lockdowns in the past two year, there’s one thing we know for sure – online browsing (the digital replacement for window shopping) has become a national sport. But what might be a harmless activity for the browser can be a frustrating challenge for businesses because… Read more »
Jacqui McCallum is an accomplished writer and communications consultant although she prefers the term ‘strategic storyteller’. Jacqui started her career at Fairfax Media writing feature articles for The Age, The Financial Review and The Sydney Morning Herald. Jacqui is regularly published in Mamamia and has become a trusted ghostwriter for Australia's top executives.