Have you been told that social media and sales are not related? Well, that is not entirely true. While it is true that business owners should not expect to see the same measurable ROI data from social marketing strategies as they do from their traditional sales efforts, your business can definitely use its social networks to increase sales.
We’re going share a few straightforward tips to get your LinkedIn company page status updates up to snuff.
Is your business considering Facebook mobile advertising to increase brand awareness and sales? Setting aside part of your social media marketing budget for Facebook mobile ads is a smart decision. Here’s a few tips to ensure your choice to advertise on this social network delivers a good ROI and meets your company’s benchmarks.
What’s new on the Facebook for business front? That’s a good – and relevant – question as our favorite social network has been tossing us lots of goodies lately. So, let’s not waste time, and let’s take a look at some of our favorite new additions and changes Facebook recently introduced and how they will affect your business.
Recently in an interview, I was asked if I considered myself a social media guru, my response was a resounding NO. The question really took me back and made me reel, it make me feel irksome and almost a little bit sick to the stomach.
Is your Facebook for business page feeling a little lonely these days? Does your social network community feel more like a social media ghost town? Without an active, engaged group of fans, your business’s Facebook page is doing your brand absolutely no good. That’s why I’m going to share six sure-fire steps that will boost your “likes” and deliver an active social marketing community. Are you ready?
Have you been keeping up with Twitter and the changes the social network made during 2012? Much like Facebook and other social media channels, the folks at Twitter stirred the pot a bit with some major changes and pushed out some new, helpful features for its users. Here’s a quick glance at four of the changes and how they might affect your business.
Check out the growth of mobile and app access when it comes to social media, not much more to say there, aside from if you don’t already have your website and business strategy optimised so it’s mobile responsive, there is no better time to move that to the top of the list. Social Media in business is no different to anything else, the easier you can make it for people to buy and interact with you, the better your results will be.
Are you ready for a Facebook for business strategy that will deliver ready-made customers to your virtual and physical front door? Would you be excited to know that you can fill your local business full of individuals that showed up, not because of expensive advertising but instead, from recommendations from their friends? Strap on your learning hat and let’s take a look at the actions steps you can take to ensure your business is found by Facebook Graph Search.
Facebook’s big reveal is now revealed! In case you’ve been living in the most unsociable corner of the Internet, you must have heard a thing or two about Facebook Graph Search by now. However, if you are like many small business owners, you probably don’t have a clear understanding how this new social network search engine will affect your social marketing strategy. Well, let’s clear that up right now.
Until January 15th,2013 there have been guidelines around what can be included in your facebook cover image. Some of the previous items included websites, phone numbers and asking people to “like your page” in the artwork of your cover image.
Since facebook listed, the focus really has been on a mission to monetize the platform, how can they make a free to use platform that changed the world, make enough money to keep up with the growth and demand? We’ve seen changes to advertising, offers, promoted posts, sponsored stories and now THIS!
Social media trends for 2013 come in all shapes and sizes. Some of these 2013 social media marketing trends may not seem surprising at all while others may be something you had no idea about. Either way, our quick review of some hot trends in social networking for 2013 will give your business a jump on where you should focus your social media strategy in the coming year.
Google+ is still flying beneath the radar when it comes to many business’s social media marketing plans. Yes, it is hard to believe that with the company’s tight grip on the online and offline world that the Google giant could ever hide in plain sight. But with this social networking channel, that seems to be what is happening for many businesses and social media users. I’m willing to bet that might be about to change.
Christmas is an excellent time of year to push your social media marketing strategy forward. As the holidays approach, shopping ensues and workdays become more leisurely; your customers will be using social networks more and more to connect with friends, families and businesses. We’ve put together a quick holiday season guide giving your business a few tips for how to use social marketing to increase sales and connect with customers over the Christmas holiday season.
AI-based engineering startup VAPAR, founded by two women, just raised $700,000 in seed funding
Amazon Launchpad is offering innovation grants worth $80,000 to help small businesses and startups
Afterpay is getting into the frequent flyer business with Qantas
Fintech Sezzle’s share price went beserk – so the ASX hit the pause button
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