Rewardle is an Australian mobile app start-up that is on a mission to clean out the paper and plastic loyalty cards filling wallets everywhere. The Rewardle app available on iOS and Android uses customers smartphones and merchant POS material featuring QR codes to allow consumers to record and carry their membership data at participating businesses… Read more »
In general around 80% of sales people I have met, are pretty average, because they really don’t understand the science around sales and the difference between that and account management. There is a HUGE difference. When you are starting up a business, before you have accounts to manage, this is when your truly see what sales and business development is all about.
I admit it, I was wrong. When I first imagined building Airtasker, I thought that from the start, marketing would be the most significant factor in building a successful marketplace for services. After a few months of pushing our developers to build lots of stuff to support online marketing campaigns, Jono (Airtasker COO and co-founder) and I started looking at the data and realized that whilst we had a pretty good net promoter score, we were spending some of our money on acquiring customers who weren’t going to be die-hard advocates of our service.
The website taps into Facebook users already existing social networks to match them with extended friends networks. Everyday, Meeeup sends the user a match chosen from their social graph, and the user has 24 hours to decide whether to “Meeeup” or “Meeeno” that match. If the user selects Meeeno, that match will never occur again. But if there’s a mutual Meeeup, the users will be connected. What’s more, once a connection is made, members will receive exclusive offers to redeem at the cities top trending hot spots when they meet up.
I am absolutely loving Asher Moses’ web series Digital Dreamers on the SMH every week for the past month or so, he has done a great job highlighting both sides of the entrepreneurial challenges for startups and new businesses coming out from Australia, notably in the Tech Space.
Wholesale Baby is Australia’s largest wholesale agency specialising in baby goods. Many of the brands we represent are owned by stay-at-home or working mums, some are hand-made, some are Australian designed, and all are top quality. We sell our brands into a wide range of online and traditional stores.