The moment an entrepreneur decides to take the plunge and launch a unique value proposition, it often feels like a solitary journey.
This decision is personal, driven by a deep desire to seize a once-in-a-lifetime opportunity.
Analysing this moment reveals a singular experience—one person, one opportunity, one launch. It’s a scenario that can easily be seen as lonely, even though it might also represent self-actualisation, the pinnacle of Maslow’s hierarchy of needs.
No entrepreneur is an island
While the journey may begin alone, the reality is that no entrepreneur is truly isolated.
As the English poet John Donne famously said, “No man is an island”.
This phrase, taken from a 17th-century sermon, emphasises our inherent need for connection. Entrepreneurs, despite their public persona of being bold and self-reliant, are no exception to this rule. They, too, need support, understanding, and a sense of belonging.
The importance of a tribe
Entrepreneurs are often seen as daring leaders, radiating positivity and confidence. However, even the most successful entrepreneurs acknowledge the importance of their team.
The gracious acknowledgement, “I couldn’t have done it alone,” often heard at celebratory events, is a testament to the African proverb, “It takes a village to raise a child”.
But where does the founder go when they need support, especially when the weight of leadership feels heavy?
Building a solid foundation
For an entrepreneur, it’s not just about reaching the top of Maslow’s hierarchy.
To truly succeed, they must ensure that their foundation is strong across all levels of the hierarchy.
This starts with the basic physiological needs—cash flow in a business context—and extends to safety, ensuring the startup is within regulatory constraints. But one of the most critical levels is the need for belonging and love.
This is where finding a tribe becomes essential.
The role of a tribe
A tribe, in this context, is a group of like-minded individuals who share the entrepreneurial journey.
These are fellow entrepreneurs who understand the unique challenges and triumphs that come with the territory. They provide emotional support, share experiences, and offer advice that can help one navigate the complex landscape of entrepreneurship.
This network is not about selling but about sharing—a space where each step of the entrepreneurial journey is understood and appreciated.
Networking: beyond business
Networking within a tribe is different from traditional business networking. It’s not about making sales or closing deals; it’s about connection.
Entrepreneurs who are lucky enough to find themselves in such a network discover that they are not alone.
The commonalities in their experiences are astounding, and the realisation that “it ain’t easy” becomes a shared understanding. This camaraderie is crucial for those who have taken the leap to launch a unique value proposition.
A fundamental need to connect
Our need to connect is as fundamental as our need for food and water.
Scientist Matthew Lieberman’s research suggests that social pain, such as feeling snubbed or hearing a cruel word, is as real as physical pain. This underscores the importance of finding a tribe.
When entrepreneurs connect with others walking the same path, they find comfort in knowing they are not alone. These connections can provide the support needed to rebuild confidence and continue leading with self-assurance.
Climbing Maslow’s hierarchy together
Finding a tribe helps entrepreneurs move up Maslow’s hierarchy, particularly when it comes to esteem.
By connecting with others who share similar experiences, entrepreneurs gain prestige and a feeling of accomplishment.
This boost in self-esteem is crucial for maintaining the confidence required to lead. In the end, it’s not just about achieving success on your own; it’s about finding the right people to share the journey with.
- Alan Manly is the CEO of CampusQ and author of The Unlikely Entrepreneur. More at: alanmanly.com.au
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