News & Analysis

Advance Queensland awards Brisbane startup RedEye $250,000 to accelerate into international markets

- August 18, 2016 2 MIN READ

Brisbane software startup RedEye has been awarded $250,000 from the Advance Queensland Ignite Ideas Fund to help accelerate the launch of its new workforce mobility solution, RedEyeWFM.

The launch of RedEyeWFM will look to enable workforces across all industries to manage the creation, scheduling and completion of tasks on any device and from anywhere. RedEye was founded in 2012 and has become a global cloud-based service for enterprise and mobile data engineering.

Wayne Gerard, cofounder of RedEye, believes the Ignite Ideas Fund is a smart move by the Queensland Government, which will help his own company and also other local startups accelerate growth into international markets.

“The value of enterprise mobility is set to hit more than $320 billion globally by 2020. We believe RedEyeWFM is the missing component for business. This will be a differentiator for small businesses by enabling them to provide their clients with a more meaningful experience and richer data,” said Gerard.

The business grant was announced this week by Queensland Premier Annastacia Palaszczuk during a keynote speech at RedEye’s Future of Work Summit. The grant follows on from Advance Queensland’s initiative to support the state as an innovation leader.

“I’m determined to make Queensland Australia’s innovation leader, which is why I have dramatically increased our investment and broadened our focus to embrace opportunities across the economy,” Palaszczuk said.

RedEye’s new workforce mobility solution will allow the business to increase and consolidate its hold on the estimated US$320 billion global enterprise mobility market. As a new solution, RedEyeWFM will help the startup to extend its product range to professionals in every industry and also into international markets.

“We are proud to be awarded funding under the Advance Queensland program. We’ve employed a new product manager and software lead because of the Grant. As we scale, we expect our new workforce mobility software will create another 20 to 30 new tech jobs in Queensland,” Gerard said.

Throughout this year the Advance Queensland program has been increasing its focus on initiatives like the Ignite Ideas Fund to help make startups and other businesses recognise Queensland as a leader in innovation. The program is also looking to develop Queensland as an ideal destination for any local or international company to relocate or expand their product offerings.

In June this year the Queensland Government further invested $225 million into the Advance Queensland innovation agenda, which has demonstrated its growing focus on creating a stronger economy.

The Government has looked to bolster the state’s existing strengths and support emerging opportunities to attract “innovative, job-creating industries” to Queensland.

With regard to economic diversity Palaszczuk described Advance Queensland as backing a large range of industries and sectors, such as innovators, startups, small businesses, teachers, farmers, scientists, engineers, doctors. In doing so Palaszczuk aims to create a new era of opportunity for Queenslanders by fostering innovation and a building a strong startup ecosystem.

Image: Wayne Gerard. Source: BusinessAspect.com.